Selected Practice I_Case Studies_D Strategy: Global Brand Protection & Strategic Advisory Services

Intellectual Property Advisory Market Operations & Deployment Crisis Resolution

Davistrate Brand Strategy (Greater China) Limited, Hong Kong

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Selected Practice I
D-Strategy delivered full-lifecycle market access support for a Japanese beauty enterprise entering China. Our engagement spanned foundational IP strategy, NMPA cosmetic regulatory filings and compliance, and the vetting and channel management of master distributors across nationwide online and offline networks (East, South, North, Central, and Northwest regions). Over a 20-year strategic partnership, D-Strategy empowered the client’s transition from an emerging market entrant into a publicly listed industry powerhouse.
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Selected Practice I
D-Strategy delivered full-lifecycle market access support for a Japanese beauty enterprise entering China. Our engagement spanned foundational IP strategy, NMPA cosmetic regulatory filings and compliance, and the vetting and channel management of master distributors across nationwide online and offline networks (East, South, North, Central, and Northwest regions). Over a 20-year strategic partnership, D-Strategy empowered the client’s transition from an emerging market entrant into a publicly listed industry powerhouse.
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Selected Practice II
In March 2023, D-Strategy was retained by a major Japanese electrical equipment brand to combat widespread electrical tape counterfeiting. Utilizing O2O intelligence gathering, our investigation team traced online infringement clues directly to a major production hub in Chengdu and affiliated marketing networks across eight cities. In synergy with the Shanghai Public Security Bureau’s FDE Crime Investigation Detachment, D-Strategy orchestrated a multi-jurisdictional criminal raid resulting in the criminal detention of 26 key suspects. Concurrently, D-Strategy secured civil compensation settlements from each infringing entity on behalf of the brand, achieving both criminal neutralization and commercial financial recovery.
Selected Practice II
Selected Practice III
Crisis Resolution: RMB 130M Penalty Mitigation for Centennial Japanese Leader

In 2016, a century-old Japanese conglomerate faced potential e-commerce removal and statutory fines of up to RMB 130 million in Shanghai over mandatory GB quality standard compliance. Retained by the client's headquarters executive board, D-Strategy deployed a targeted regulatory risk resolution strategy. By presenting rigorous technical re-interpretations of standard discrepancies and facilitating constructive bilateral dialogues between the client’s Representative Director and national/municipal regulatory authorities, D-Strategy successfully mitigated the penalty to RMB 660,000. The intervention fully preserved the client’s market access and long-term operational viability in China.
Selected Practice III
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